Trending Audio 🚨 Follow to stay up to date on current trends & how-tos for going viral #viral #trendreels #trendingaudio❤️ #howtogoviral #marketing #socialmediaexpert #socialmediamarketingtips

Happy Mother’s Day to all the mamas 💐 To the moms, stepmoms, dog moms, bonus moms, and those dreaming of becoming one — we see you. Sending extra love to anyone navigating loss, longing, or a quiet kind of strength today. You matter. 💖 #MothersDay #AllKindsOfMoms #DogMomsCountToo #LoveAndLight #YouAreNotAlone #GentleReminders

More Than a Marketer: My Journey as a Creator and Lifelong ABH Fan When people ask what I do, the easiest answer is “I work in social media.” But the truth is, I’ve been living and breathing digital content long before it became a full-time job. I started creating online in 2012—when Instagram filters were still vintage-y and YouTube beauty hauls were the blueprint. I didn’t have a strategy. I had passion, a camera, and an internet connection. I was a teenager obsessed with beauty, experimenting with looks, sharing favorites, and learning how to build community through creativity. Fast forward to 2019: a moment I’ll never forget. I opened an email that said I was being added to the Anastasia Beverly Hills PR list. I think I re-read it five times before it truly sank in. ABH was the brand for so many of us. Brow wiz in hand, highlighter dreams in our hearts. As a micro-influencer, this was more than a package. It was validation. It was a “we see you.” It was a dream coming true. To be noticed by a brand I’d admired since the beginning of my journey? It still gives me chills. ABH didn’t just send product—they sent a message: that small creators matter. That passion and authenticity are powerful. That your voice doesn’t have to be the loudest to be heard. Years later, I’m still recommending their products, still using their brow pencil, and still cheering them on. Not because it’s trendy or part of my job—but because that moment created a lifelong fan out of someone who felt truly seen. So yes, I’m a marketer. But I’m also a creator. A fan. A storyteller. Someone who knows that the real magic happens when brands connect with people—not just platforms. To every small creator out there: keep showing up. You never know who’s watching, and how deeply your work might resonate. And to ABH: thank you for being a forever part of my story. 💫 @anastasiabeverlyhills @norvina

This isn’t just any wedding magazine — it’s YOURS. Your photos. Your love story. Your dream day, beautifully designed and printed forever. #YourWeddingMagazine #BridalKeepsake #PersonalizedWedding #BrideToBe #CustomLoveStory #wedding #weddingday #weddingphotography

Tip to improve your TikTok engagement 👆🏻 #goingviral #tiktokfamous #tiktoktips #socialmediaexpert #socialmediamarketingtips

The beverage industry has a visibility problem...and it’s not just branding Between mysterious “floaties,” plastic contamination recalls, and some truly viral TikToks involving surprise chunks in popular drinks… it’s safe to say transparency is overdue — literally. Introducing Clear Sip ( just a concept I created to explore what transparency could look like in beverage packaging. I designed Clear Sip as a fun, functional response to some very real issues consumers face) A soda can you can actually see through. This mock-up explores a fun (and slightly cheeky) concept: What if you could see what you’re about to drink before you take that first sip? No surprises. No guesswork. Just fizz, flavor, and full transparency. ✨ Inspired by: – Recent soda recalls (👀 looking at you, plastic bits) – Moldy mystery finds in otherwise “safe” brands – A growing desire for trust + clean design in beverage packaging Check out the mock-up below! Would love to hear what you think — and if you’re a brand looking to bring a concept like this to life, let’s talk. 💬 #PackagingDesign #ClearSip #ConceptDesign #ProductDesign #BeverageBranding #Transparency #ConsumerTrust #MockUpMonday #DesignThatSpeaks

From TikTok tips to meme marketing ✨ Here’s what @CallingHerSocial is talking about on X right now: 📈 2025 social trends you need to know 🏢 Unilever’s big influencer shift 🎵 TikTok strategies that actually work 💡 Smart social media strategy tips 😂 Relatable content for every social media manager 📣 Meme marketing = engagement gold Follow us if you’re in the game! 🔥 #MarketingTips #SocialMediaStrategy #TikTokMarketing #MarketingTrends #CreatorTips #CallingHerSocial

Huge shoutout to @dudewipes for the insanely generous PR package — y’all understood the assignment 👏🖤 From the custom touches to the quality of every product, your team’s attention to detail and customer service is unmatched! At Calling Her Social, we love partnering with brands that get it — and we create UGC content that reflects that same level of care. ✨ Brands: want unboxings, reels, and content that actually connects? Let’s create something your customers will feel. DM us or hit the link in bio to collab 🎥 #CallingHerSocial #DUDEWipes #UGCContent #PRPackage #BrandPartnership #ContentCreators #SocialMediaMarketing

TikTok’s engagement point system is a key factor in determining how your content is ranked and recommended on the platform. Understanding and leveraging this system can significantly enhance your video’s reach and visibility. TikTok’s 5-Point Engagement System TikTok assigns specific point values to different types of user interactions with your videos: • Likes: 1 point •Comments: 2 points • Shares: 3 points •Full Video Watches: 4 points • Rewatches: 5 points These interactions are weighted to reflect their impact on user engagement and content virality. For instance, a rewatch (5 points) is more valuable than a like (1 point), indicating that TikTok prioritizes content that keeps viewers engaged and encourages sharing. The 300-View Test Phase Upon posting, your video enters a trial phase where it’s shown to approximately 300 users. To progress beyond this initial audience and reach a broader viewer base, your video must accumulate at least 50 engagement points. This threshold can be met through various combinations of interactions, such as: • 50 likes 25 comments • 15 shares 12 full video watches 10 rewatches Achieving this benchmark signals to TikTok that your content resonates with viewers, prompting the algorithm to promote it to a wider audience. Strategies to Boost Engagement To maximize your video’s performance under this system, consider the following strategies: 1.Create Rewatchable Content: Design videos that encourage viewers to watch them multiple times. This could involve clever editing, hidden details, or compelling narratives that prompt curiosity. 2. Encourage Shares: Prompt viewers to share your video by creating relatable, humorous, or informative content that resonates with a broad audience. 3.Optimize for Full Views: Craft engaging hooks within the first few sec 4. Foster Comment Engagement: Pose questions, share intriguing facts, or present controversial opinions to stimulate discussion and increase comment volume. 5.Leverage TikTok Features: Utilize tools like Duets and Stitches to engage with other creators and tap into trending content, expanding your reach.

Social Media Vs Reality TikTok vs Reality: What looks like ‘overnight success’ is really weeks, months-sometimes years-of trial, error, and endless content. Behind every viral moment is a story of hustle you didn’t see. #socialmediavsreality

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